U.S. social-shopping sales hit $38 billion in 2020 — by 2023, that number is expected to top the $50 billion mark. What makes social commerce so important for your brand? Not only are more and more consumers using mobile for their entire buyer’s journey; they’re also seeking unique shopping experiences they can’t get anywhere else.
To find success with social commerce, brands need to feature their products in new ways. Gaining advantage means utilizing exciting and interactive shoppable content like AR and tailoring that content to different social media platforms.
In this virtual event, learn how—and why—to kick-start your AR-driven eCommerce campaigns on key social media platforms. We’ll cover:
- Where and how to participate in social commerce using AR across Instagram, Facebook, Snapchat and TikTok
- How brands across industries have been able to successfully leverage AR in their commerce strategy
- Tips on how to optimize your social commerce strategy with AR